Opinions expressed by Digital Journal contributors are their own. In the competitive landscape of today’s business world, understanding the importance of lead generation strategies is crucial. A lead ...

No matter how you generate business leads, you need to turn brand awareness into actual sales. Here are nine lead conversion ...

As the founder and CEO of an agency specializing in B2B lead generation, I often encounter companies wondering why their lead-generation ad campaigns aren't getting them the desired results. The truth ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Generating high-quality leads isn’t easy, but it’s one ...

Email is still the cornerstone of business-to-business (B2B) marketing. According to recent research, 73% of buyers prefer it, which means it's not going anywhere. However, the same research shows ...

Don’t lose business simply because you don’t have an efficient way to track your prospective customers. Getting organized is easier than you might think. Sometimes you just have to state the obvious.

In the wild world of online business, lead generation is like finding treasure on a digital map—it's crucial for survival and success. This is your guide to understanding why lead generation is the ...

Martal Group, a leading B2B lead generation agency and sales partner, introduces a proprietary AI sales engagement tool to revolutionize outbound sales and improve business lead generation and ...