Most companies create a business strategy and then design a separate document for their marketing strategy. Although that makes sense on some level, I've recently found that combining the documents ...

A business plan and a business proposal are very different documents, with different purposes and goals. A business plan is a factual broad description of a company on the executive and operational ...

"Without a plan, even the most brilliant business can get lost. You need to have goals, create milestones and have a strategy in place to set yourself up for success" (Yogi Berra, American ...

Everyone loves to complain about terrible, snooze-inducing presentations. But if you’ve been in business for any time at all, you know it’s not just slide decks that are routinely awful. You’ve likely ...

Starting a new business requires careful planning to maximize the chances of success. Many small businesses are unable to make profit and fail within the first few years of operation. The terms ...

Learn what makes a successful SEO strategy and why documenting it can help you gain buy-in, set realistic goals and streamline your efforts.

Often, younger companies in growth mode require outside capital to achieve revenue targets in the desired timeframe. Once that decision has been made, the first step is the creation of a business plan ...

Opinions expressed by Entrepreneur contributors are their own. This may seem obvious, but it is a step that many people skip as they get caught up in the excitement of a new idea: make sure that your ...

A. It is said that Mark Twain once apologized for the long length of a letter to a friend. As the story goes, if he had had more time to improve the clarity of his writing, the letter would have been ...

So let's say you don't need a business plan. You say your understanding has always been that business plans are for starting companies. Or maybe because you're not looking to take your existing ...