If you fish, you know Berkley. From soft plastics and hard baits to top-notch fishing line, and some of the best scent-dispersing baits on the market, Berley makes gear rhat’s on the water pretty much ...

Pure Fishing sent a bunch of its newest Berkley Gulp baits, along with a press kit that even had bar charts to prove these soft plastic lures can catch 25 percent more bass than live bait. Can't prove ...