Japanese hair straightening, AKA “thermal reconditioning treatment,” videos have been popping up across my social media timelines, but what is it exactly? The end results look similar to a relaxer, ...

The natural hair movement has swept the black hair community by storm. More and more women are doing the big chop, cleaning out their cabinets, and investing in curl-centered products. Even ...

Is Japanese-style hair washing the secret to healthier hair growth? Well, when it comes to beauty, time and time again, Japanese beauty brands, researchers, and creators remain one step ahead. A ...

Some South Asian women remember being embarrassed of their families’ hair oiling traditions. Now, beauty brands, bloggers and celebrities are embracing them. By Alisha Haridasani Gupta Hair oiling ...