Performers dressed as Pikachu, from the Pokemon game series, ride on a boat during the Pikachu Outbreak event hosted by The Pokemon Co. in Yokohama, Japan. A total of 1,500 Pikachus appear at the city ...

Since 2014 the Japanese city of Yokohama has hosted a Pikachu Parade in celebration of the popular mascot for the Pokémon franchise. This year’s celebration saw hundreds of Pokémon fans turn out to ...

Hundreds of Pikachu have descended upon the city of Yokohama in Japan, but this year it looks like they’re going to a big nighttime rave. This weekend marks the start of the annual Pikachu Outbreak ...

Limited edition Super Mario Pikachu merchandise will be made available at Pokémon Centers in Japan later this month, and the entire line is just as adorable you'd expect. Forget about the Nintendo ...

Pokemon is popular all over the world, but as one might expect, Poke-mania is huge in Japan, where it got its start. Pokemon can be found in all kinds of places in Japan, even decorating manhole ...

Turns out those speaking skills came in handy for Pikachu after all. The famous Pokémon has been appointed ambassador for the Japanese city of Osaka, Taro Kono, Japan's minister for foreign affairs ...

Adidas and The Pokemon Company have announced that Pikachu is the official mascot for the Japanese football team for this summer's 2014 FIFA World Cup in Brazil. Pikachu, indubitably the team captain, ...

Japanese fans have a chance to win a special set of Pikachu themed prizes. Kagome, a Japanese food company specializing in tomato based product, has announced a new contest to win one of three items ...

Last week, McDonald’s Japan started asking its Twitter followers to guess what Pokémon-themed McFlurry flavor they were planning to release. Perhaps it’s just the bias of my Western palate, but the ...

While in Japan for the Pokemon Go Safari Zone event in Yokosuka this week, we had the chance to check out Tokyo's limited edition Let’s Go Pikachu and Let’s Go Eevee-themed trains. Certain cars on ...

An adorable custard-coated pastry inspired by the Pokémon franchise's iconic mascot is set to make a delicious return to ...

According to Automaton, "Pikachu's Poop" briefly trended on X for some Japanese users after the discovery of a Lumiose City NPC who mentions that their Pokémon is unwell. "Pikachu's pooping more than ...