As a market researcher, I am a student of human behavior. Over the past few years, my coursework has accelerated; keeping up with an ever-changing consumer means going far beyond traditional research ...

To help scale traditional faculty/student models of undergraduate research engagement, institutional leaders can consider research peer mentoring, group-based programs and community-engaged research, ...

Learn how to select the best research methodology for your PhD, including qualitative, quantitative, and mixed methods. Covers data collection, analysis, and ethical considerations. One of the most ...

Businesses must future-proof themselves to endure an ever-changing economic landscape. Focusing on creating value both internally and externally through strategic planning is crucial for a brand's ...

The Mixed Methods Research-Community Based Participatory Research-Qualitative Research Approaches (MMR-CBPR-QR) Core was developed following the increase in recognition of these approaches in social ...

The United States’ epidemic of diet-related illness, including cardiovascular diseases, cancer, diabetes, and obesity, is responsible for a significant portion of the nation’s health burden, ...

Adopting a targeted, multi-pass reading approach to research studies can help you efficiently locate and extract the information you’re looking for while identifying potential limitations. Reading a ...

Real world problems don’t respect disciplinary boundaries, and neither do we. William & Mary’s Global Research Institute (GRI) advances W&M by investing in student and faculty research teams that ...

Survey researchers increasingly recognize that a single survey of the general public can rarely represent the views of small groups of Americans. Such surveys frequently have too few interviews with ...

Thomas Merritt receives funding from the Natural Sciences and Engineering Research Council. Allie Hutchings does not work for, consult, own shares in or receive funding from any company or ...