Puneet Gaur is a corporate speaker and author. He is currently working as COO of an AI-based B2B firm, NextQuarter. In today’s hypercompetitive business landscape, sales organizations are constantly ...
EXCLUSIVE: Samuel Goldwyn Films has appointed Susan Posner to the role of Head of Worldwide Strategy & Sales. Reporting to ...
Customer-Centricity: It should revolve around the customer, addressing their needs, pain points, and buying behavior. Goal Orientation: Specific, measurable, achievable, relevant, and time-bound ...
Sales and marketing teams in financial services have traditionally worked in their group silos focusing on separate issues. These kinds of activities would tend to reflect a focus on tactics rather ...
Starbucks defied union strikes, reporting strong Q1 sales and record loyalty program growth, attributed to CEO Brian Niccol's ...
Launching a new product/service, introducing an upgraded one or entering a new market is challenging. Therefore, companies require a full-fledged plan or a go-to-market (GTM) strategy to corner ...
In today’s rapidly evolving business landscape, the ability to accurately forecast sales is more critical than ever. Yet, traditional sales forecasting methods are increasingly proving inadequate, as ...
Growth strategy is often a challenge for MSPs. Tactics Marketing tackles it with smart solutions, giving MSPs a crucial ...
American Airlines slashed its revenue and margin outlook for the second quarter. The airline also announced the departure of Vasu Raja, its chief commercial officer. American's CEO said its struggles ...