If you charge your customers a flat rate for your product, you may be missing out on significant profits. Eager, high-demand customers will be willing to pay a premium to purchase your goods.

What do variable online airline ticket prices and children's menu prices have in common? They both provide examples of price discrimination. The first allows an online provider to adjust pricing ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the five different pricing strategies to increase sales. All ...

Since reaching a peak of over 9% in 2022, inflation appears to finally be cooling for the average consumer. As costs rose over the last two years, companies across the globe have worked to protect ...

Don’t leave your pricing strategy to guesswork. Charm pricing has been proven to lift sales, but will it work for you? Read ...

Pricing can be challenging for entrepreneurs. As a marketing and business consultant, I've seen that a pricing strategy that’s too low can diminish profit margins, but pricing that’s too high can ...

Steven Nickolas is a writer and has 10+ years of experience working as a consultant to retail and institutional investors. Price discrimination is a strategy where companies charge different prices to ...

No matter what type of product you sell, the price you charge your customers or clients will have a direct effect on the success of your business. Though pricing strategies can be complex, the basic ...

If you’ve ever sat in front of a proposal wondering whether to charge hourly or quote a flat project rate, you’re not alone.