Kimberlee Leonard has 22 years of experience as a freelance writer. Her work has been featured on US News and World Report, Business.com and Fit Small Business. She brings practical experience as a ...

A business owner email list is a marketing list that contains the email addresses of relevant decision-makers. If you're involved in your company's sales and marketing efforts, being able to contact ...

Email is a core component of many companies' marketing strategies, and its success depends on how effectively you can grow and maintain your subscriber list. The more people who opt in to receive your ...

For the new entrepreneur, marketing can be perplexing. Which digital strategy is best? Which offline ideas still work? How can you grow your business without risking a lot of money? While there’s a ...

Wage-replacing money isn't millions; it's anywhere from $1,500 to $15,000 a month. Both of which are totally doable with a small, focused email list. Big numbers are meaningless if they’re not ...

Companies seeing a high email ROI must carefully craft and maintain send lists to avoid going to spam folders. Factors affecting spam placement include too many bounces, spam complaints and poor ...

Creating a distribution list in Microsoft Outlook is a straightforward process that allows you to send emails to a group of people easily. Below is a concise guide to help you set up your own ...

As an email marketer, you must maintain good email list hygiene. Failing to do so can lead to bounces, complaints and poor deliverability overall. Also, ignoring unsubscribe requests and spam ...

they built Web sites that could accept online donations, donors would come in droves to make their gifts electronically. With the benefit of several years’ experience, charities now realize that they ...

In Gearhead last week we began discussing our problems maintaining the mail list for the Gibbs Irregulars (a list of readers I poll for their thoughts – send a message to [email protected] with the ...