I did a crazy thing this year. I went full YOLO (You Only Live Once) and bought $170,000 worth of the YieldMax Ultra Option ...

Read more on the pros and cons of ULTY ETF's option-income strategy with weekly payouts. Explore risks, performance, and ...

Save up to 50% on BOGO deals and other beauty bestsellers from Fenty, Tula, Half Magic and Coola during Ulta's Big Summer ...

One investment strategy that never seems to go out of style is high-yield investments. And one ETF that blends high-yield performance with innovation is the YieldMax Ultra Option Income Strategy ETF ...

The POREfessional Blurring & Smoothing Foundation with Niacinamide combines expert makeup with quality skincare for a glowing ...

Shakira has everything you need for the ultimate hair care routine at Ulta. Here are the 13 new products from her collection ...

Hitting shelves in 350 Ulta stores nationwide, Apothékary CEO Shizu Okusa says the debut of her natural tinctures is pivotal for Ulta’s wellness strategy—which up until now only sold “gummies, pills, ...

Related: Ulta Beauty makes surprise huge expansion Once I gave in and tried the famous COSRX Snail Mucin Essence, I never looked back. I stocked up on toners with fermented ingredients, jelly-like ...

In recent months, cosmetics chain Ulta Beauty has faced competition from retail giants like Amazon, Walmart and Target, and ...

Beauty and personal care founders share their tops on to securing shelf space at Ulta, the biggest speciality beauty retailer in the U.S.

ULTY barely beat T-Bills in the past year, but had a high 28% annualized volatility. Covered call funds only work when the underlying equities go up or are range bound over a long period of time.

Ulta Beauty said on Wednesday its finance chief Paula Oyibo has quit the role after a little over a year and named insider ...