According to a landmark analysis of NBA coaching impact ( the best coaches can add about +2.0 to net efficiency. That translates to ~5.4 more wins, which is equal to ~$25M in player salary. But the ...

Key NBA market opportunities include leveraging new media rights and expanding the jersey patch market. Despite declining viewership, the NBA's international fanbase offers growth potential, supported ...

The NBA Draft Lottery set a record last weekend, with ABC drawing 2.3 million viewers. USA Network averaged 529,000 viewers ...

NBA fans have responded with overwhelming enthusiasm to the coverage brought this year by new rights partners NBC and Amazon. And the gauntlet has been laid down to see how incumbent rightsholder ESPN ...

DURHAM, NORTH CAROLINA - JANUARY 24: Cameron Boozer #12 of the Duke Blue Devils battles Omaha Biliew #0 and Tre'von Spillers ...

The first round of the 2025 NBA draft is officially completed, with 30 prospects hearing their names called by Commissioner Adam Silver at the Barclays Center in Brooklyn, New York. Duke forward ...

Last year, the Oklahoma City Thunder pulled off a rare wire-to-wire victory, opening as the clear favorite and rewarding ...

The 2025 NBA Draft is complete, and all 59 picks have been made. Duke’s Cooper Flagg was the No. 1 player taken on Wednesday. There were 29 more picks made on Wednesday in the first round and 29 made ...

Coming off one of its most disappointing regular seasons in recent memory, the NBA’s opening playoff weekend did little to change public perception of the league. Consider that the Lakers’ win over ...

SportsLine's Josh Nagel recommends using series outcome spreads to find value in the first round of the NBA postseason ...

Dallas Mavericks guard Kyrie Irving (11) poses for a photo during the Mavericks 2025 media day at the American Airlines Center. | Jerome Miron-Imagn Images We expect a ton of activity today with the ...