Which hair perm kit is best? A hair perm, short for permanent, is one of the easiest ways to change the look of your hair and keep it changed. While the perms’ peak popularity has passed, they’re ...

Undetectable lift incoming ...

Thinking about a chemical straightening or perm? Great results start before the salon visit. Preparing your hair the right ...

After the early 2000’s came and went, there was a growing demand for Black girls to embrace their natural hair. Many of us ditched the chemical hair relaxers and heat and went completely natural. We ...

Much like the return of the relaxer, the rise and return of the perm has been a quiet reemergence — almost the Abercrombie & Fitch of hair treatments. Much like Abercrombie, perm solutions have ...

A hair perm kit makes it easy to transform straight hair into soft, natural waves or even tight curls. A perm is a hair styling treatment that adds body and texture to even the straightest hair and it ...