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AI disruption is "unnerving investors in every industry, and it's totally disrupting our business," WPP's outgoing boss Mark ...
I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.
AdGPT.com, an AI-powered advertising platform, positions itself at the forefront of this transformation not only by rewriting ...
By responsibly harnessing the power of AI to interpret complex datasets, marketers can deliver tailored experiences that ...
Originally launched in beta in September, Amazon Ads' Video Generation tool is now publicly available to US advertisers.
With a Trump-driven reduction of nearly 2,000 employees, agency officials view artificial intelligence as a way to speed ...
Mark Read, the outgoing CEO of British ad giant WPP, discusses the impact artificial intelligence is having on the ...
Warren Buffett has nearly 23% of Berkshire Hathaway 's portfolio invested in two artificial intelligence (AI) stocks: 21.8% ...
Political creatives and media buyers are racing to keep up with the rapid spread of AI-generated digital advertising.
Large language models are steadily replacing traditional search, not just by answering queries more directly, but by transforming the interface itself into a walled garden – an increasingly ...
Kip AIR was created in response to the rise of AI shoppers. Now, brands need to tailor their marketing not just to humans but ...
High-dopamine Veo 3 videos will be the ad trend of 2025. Here’s how I made it in just TWO DAYS 👇🏼 (Prompt included) ...