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Taylor Swift enters her showgirl era

It's a new era for Taylor Swift, and big corporations are quick to join in on the fun

Cities and their surrounding areas registered a sizeable economic boost after Swift appeared, with thousands of fans making the pilgrimage and spending money at hotels, restaurants and elsewhere.

· 12h · on MSN

That’s (show) business for you: How Taylor Swift’s new era sparked the branding trend of 2025

· 2d · on MSN

Look of the Week: Taylor Swift enters her showgirl era

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Swift revealed her secret to social media. Here's what we can learn from it.

"You should think of your energy as if it's expensive, as if it's a luxury item," Swift said.

· 15h

The Genius of Taylor Swift Comes Down to Just 7 Words

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Taylor Swift Found a New Way to Control Her Narrative: Podcasts

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Daily Briefing: That Taylor Swift podcast episode 🔶🏈

Taylor Swift's appearance on the Kelce brothers' "New Heights" podcast gave the 92 percenters a trove of intimate emotional moments, along with plenty of football, stories about Swift's father, that ...

· 23m

Fans Notice Jason Kelce’s Change in Appearance After Taylor Swift Conversation

· 3h

Jared Goff reacts to Taylor Swift name-dropping him on New Heights

2don MSN

Every major update from Taylor Swift’s first appearance on the Kelces’ ‘New Heights’ podcast

Taylor Swift’s latest era is almost upon us. Part of the surprising rollout of her 12th album “The Life of the Showgirl” involved the popular “New Heights” podcast.

Delish on MSN8h

Hot From the Oven: Taylor Swift’s “Sourdough Era” Might Actually Be A Super Bowl Halftime Clue

Taylor Swift’s “sourdough era” might not be about carbs at all. According to Grind City Media’s Jessica Benson, it could actually be a halftime-show-sized Easter egg. Insert *pretends to be shocked GIF* here. Swifties are already known for treating Taylor’s every move like a breadcrumb trail, but this one might be leading straight to Super Bowl 60.